The company was started in 1998 by Dr. Mona Erian A pharmacist by profession, Mona created her first natural body care product out of necessity. “It all began five years ago when my daughter used a shampoo which literally burned her scalp. I searched for a natural shampoo but could not find a single one. Since I am a pharmacist, I decided to make one myself using natural ingredients. I made a pure olive oil soap and was surprised by the result. I luckily got it right the first time.”
With a vision to increase the awareness of people regarding the harmful danger of chemicals in our lifes and the benefits of chemical free products, Dr. Erian’s passion for all things natural prompted her to start a cottage industry producing a small line of soaps, this line slowly expanded to include a multitude of natural products. The range of products is known as “Nefertari” - the most beautiful of them all. This line ranges from soaps, bath and body care products to a line of clothing known as the “Nefertari off white line”.